Jan 03, 2019
This year’s (6-17th January) edition of the Dakar will see MINI Motorsport and its motorsport partner X-raid represented by two vehicle types: MINI John Cooper Works Buggy and MINI John Cooper Works Rally.
Dakar Rally 2019 is almost upon the eight MINI Motorsport vehicles set to compete in what is recognised as the most demanding long-distance cross-country rally in the motorsport calendar. For 2019, Peru has been selected as the Dakar hosting country; its desert landscape and mountain tracks to provide 5,000 km of off-road racing action that will not only test the competing teams’ vehicles but the racing crews and riders.
The BMW Group
With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. As a global company, the BMW Group operates 31 production and assembly facilities in 14 countries and has a global sales network in more than 140 countries.
In 2017, the BMW Group sold over 2,463,500 passenger vehicles and more than 164,000 motorcycles worldwide. The profit before tax in the financial year 2016 was approximately € 9.67 billion on revenues amounting to € 94.16 billion. As of 31 December 2016, the BMW Group had a workforce of 124,729 employees.
The success of the BMW Group has always been based on long-term thinking and responsible action. The company has therefore established ecological and social sustainability throughout the value chain, comprehensive product responsibility and a clear commitment to conserving resources as an integral part of its strategy.
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