MOTOR SPORTS NEWS

Latest News

  • Josh Moffett lifts another Clonakilty Park Hotel West Cork Rally winner’s trophy
  • Big win for Nasser & Toyota GR DKR Hilux in the Qatar International Baja
  • Alfa Romeo F1 Driver Valtteri Bottas picks up his new Alfa Giulia GTAm
  • All go at Mondello Park – Events during 2023
  • Alpine A110 San Remo 73 limited edition pays tribute to the brand’s glorious rallying past
  • Home
  • News
  • Dakar
    • DAKAR 2016
    • Dakar 2015
  • Cross-Country Rally
  • Notice Board
  • Rally
  • Motorbike
  • Touring Cars
  • Circuit Racing
  • Events
  • follow
    • Facebook
    • Twitter
    • Google+
    • Pinterest
    • RSS Feed
    • Linked
    • Youtube

Alfa Romeo announces sponsorship of Sky Sports F1

Apr 26, 2019


  • Facebook
  • Twitter
  • LinkedIn
Tweet
  • Alfa Romeo will sponsor all live coverage of practice, qualifying and races for the 2019 season
  • The idents will feature both the Alfa Romeo Giulia and Stelvio Quadrifoglio models
  • After more than 30 years of absence from Formula 1, the brand announced its return to the sport in 2018
  • The team re-branded as Alfa Romeo Racing for the 2019 season

Alfa Romeo is taking its performance credentials into millions of British homes with its sponsorship of Sky Sports F1, the leading channel for Formula 1.

Sky Sports F1’s acclaimed race weekend coverage will see idents featuring models from Alfa Romeo’s award-winning range of cars shown before, during and after every practice, qualifying and live race across the season. This also includes ‘Welcome to the Weekend’, ‘F1 Legends’ and GP2 & GP3 races.

The partnership commences with Sky Sports F1at the start of the Azerbaijan Grand Prix weekend on the 26th April. The idents shown around the coverage perfectly illustrates the characteristic Italian style, racing heritage and performance of Alfa Romeo.

“Alfa Romeo’s heritage is based firmly in racing and the passion to compete, so this sponsorship agreement is a perfect fit with the Alfa Romeo Racing team now back in Formula 1,” says Andrew Tracey, Marketing Director, Alfa Romeo UK. “The Sky Sports F1coverage will help to reaffirm the connection between our road cars and the race track, bringing the Alfa Romeo Giulia and Stelvio Quadrifoglio models to the attention of passionate motor racing fans.”

”As the dedicated home of Formula 1 in the UK, partnering with Alfa Romeo with their racing heritage is the perfect fit. Together with co-sponsors Fair FX we all look forward to another exciting season on and off the track” Says Rachel Bristow, Director of Partnerships Sky Media

Sky Sports F1is the UK’s official channel for Formula 1 coverage for all practice, qualifying and races shown live.

The Giulia and Stelvio Quadrifoglio
The Giulia and Stelvio Quadrifoglio models are Alfa Romeo’s most powerful cars ever created for road use thanks to their 510hp, 600Nm Bi-Turbo V6 petrol engine, which can achieve a top speed of 171mph in the Giulia and 176mph in the Stelvio. The Giulia moves from zero to 62mph in a mere 3.9 seconds, while the Stelvio arrives there in just 3.8 seconds.

The Alfa Romeo Quadrifoglio models feature advanced technology designed to maximise dynamic performance, such as Alfa Chassis Domain Control, Alfa D.N.A. Pro selector with Race mode and four wheel drive combined with Alfa active torque vectoring on the Stelvio.

The Alfa Romeo brand
Since its founding in Milan, Italy, in 1910, Alfa Romeo has designed and crafted some of the most stylish and exclusive cars in automotive history. That tradition lives on today as Alfa Romeo continues to take a unique and innovative approach to designing automobiles.

In every Alfa Romeo, technology and passion converge to produce a true work of art – every detail essential, every design the perfect harmony between beauty and purpose, engineering and emotion. Today, Alfa Romeo is a true showcase of the Group’s best resources, talent and technological know-how. First with the Giulia and Stelvio, and more recently with the Tonale, Alfa Romeo has created models that capture the pure La meccanica delle emozioni spirit and of the brand.

After more than 30 years of absence from Formula 1, the brand announced its return to the sport in 2018 and is now Title Sponsor of Alfa Romeo Racing.


  • tweet
Related articles
  • Josh Moffett lifts another Clonakilty Park Hotel West Cork Rally winner’s trophy
    Josh Moffett lifts another Clonakilty...

    Mar 20, 2023 Comments Off on Josh Moffett lifts another Clonakilty Park Hotel West Cork Rally winner’s trophy

  • Big win for Nasser & Toyota GR DKR Hilux in the Qatar International Baja
    Big win for Nasser & Toyota GR DKR...

    Mar 20, 2023 Comments Off on Big win for Nasser & Toyota GR DKR Hilux in the Qatar International Baja

  • Alfa Romeo F1 Driver Valtteri Bottas picks up his new Alfa Giulia GTAm
    Alfa Romeo F1 Driver Valtteri Bottas...

    Mar 18, 2023 Comments Off on Alfa Romeo F1 Driver Valtteri Bottas picks up his new Alfa Giulia GTAm

  • All go at Mondello Park – Events during 2023
    All go at Mondello Park – Events...

    Mar 18, 2023 Comments Off on All go at Mondello Park – Events during 2023

More in this category
  • All go at Mondello Park – Events during 2023
    All go at Mondello Park – Events...

    Comments Off on All go at Mondello Park – Events during 2023

  • New era of F1 in Schools car design for Aramco F1 in Schools World Finals
    New era of F1 in Schools car design for...

    Comments Off on New era of F1 in Schools car design for Aramco F1 in Schools World Finals

  • IndyCar 2023 Race Preview – Firestone Grand Prix of St. Petersburg: Conor Daly #20 Ed Carpenter Racing
    IndyCar 2023 Race Preview –...

    Comments Off on IndyCar 2023 Race Preview – Firestone Grand Prix of St. Petersburg: Conor Daly #20 Ed Carpenter Racing

  • Netflix’s Formula 1: Drive to Survive launches 24 February
    Netflix’s Formula 1: Drive to Survive...

    Comments Off on Netflix’s Formula 1: Drive to Survive launches 24 February


Fleet Car Magazine

Notice Board

  • For Sale! 1991 Jordan-Ford driven by Mick Schumacher at Bonhams Grandes Marques du Monde à Paris auction
    For Sale! 1991 Jordan-Ford driven by Mick Schumacher at...

    Jan 18, 2023

    Tweet1991 Jordan-Ford driven by Mick Schumacher in 2021 to...
  • Opel Ireland partners with Mondello Park to launch 2022 EARLY-DRIVE road safety programme
    Opel Ireland partners with Mondello Park to launch 2022...

    Aug 21, 2022

    TweetA unique young driver education programme, developed...
  • Goodyear FIA ETRC pays tribute to Anthony Janiec
    Goodyear FIA ETRC pays tribute to Anthony Janiec

    Aug 07, 2022

    Tweet The Goodyear FIA ETRC, ETRA Promotion and the entire...
  • Killarney Forestry Rally to raise funds for Air Ambulance
    Killarney Forestry Rally to raise funds for Air Ambulance

    Feb 03, 2022

    TweetRally drivers from across Ireland will help fund...
  • McHugh’s Service Station, Ballindine Mayo Stages Rally, 6 March 2022
    McHugh’s Service Station, Ballindine Mayo Stages Rally, 6...

    Jan 27, 2022

    TweetMayo & District Motorsport Club, organisers of the...

Categories

  • Africa Eco-Race
  • Baja
  • BRC
  • Circuit Racing
  • Cross-Country Rally
  • Dakar
  • Dakar 2015
  • DAKAR 2016
  • DAKAR 2017
  • DAKAR 2019 PERU
  • DAKAR RALLY 2018
  • EV Motorsport
  • Events
  • EverGreeens: Irish Abroad
  • Extreme E
  • Forestry Rally
  • Formula 1
  • Hillclimb
  • IndyCar Series
  • Interview
  • Middle East Rally Championship
  • Morocco Rally
  • Motorbike
  • News
  • Notice Board
  • Rally
  • RallyX
  • Related products
  • Review
  • Sportscars
  • Touring Cars
  • Tribute
  • Truck Racing
  • Uncategorized
  • Video
  • WRC
Tweets by @IrMotSportNews

Recent Posts

Big win for Nasser & Toyota GR DKR Hilux in the Qatar International Baja

Big win for Nasser & Toyota GR DKR Hilux in the Qatar...

Mar 20, 2023

TweetQatar’s Nasser Saleh Al-Attiyah and co-driver Mathieu Baumel clinched victory in the car category in their Toyota GR DKR Hilux, while Polish KTM rider Konrad Dabrowski stayed clear of late...
Read More
Nasser Saleh Al-Attiyah wins the 2023 Qatar Baja in the Toyota GR DKR Hilux

Nasser Saleh Al-Attiyah wins the 2023 Qatar Baja...

Mar 18, 2023

2 new winners at Season 3 opener hints at closest Extreme E Championship yet

2 new winners at Season 3 opener hints at closest...

Mar 18, 2023

RECORD QUALITY ENTRY FOR 2023 QATAR INTERNATIONAL BAJA

RECORD QUALITY ENTRY FOR 2023 QATAR INTERNATIONAL...

Mar 15, 2023

Excitement builds for closest Extreme E season yet

Excitement builds for closest Extreme E season

Mar 10, 2023

Copyright 2016 / All rights reserved