Buggyra Organization and WINBO-DONGJIAN Automotive Technology sign strategic partnership to expand off-road racing, vehicle design and motorsport development in China
Buggyra Organization, a racing team with 50 years of heritage and among the world-leading racing structures and technology developers with their own Technology Centers in Dubai (UAE), the Czech Republic, Bahrain, China, and Italy, has signed a Memorandum of Understanding (MoU) with WINBO-DONGJIAN Automotive Technology Co., Ltd., a publicly listed Chinese manufacturer on the ChiNext exchange, to establish a long-term strategic partnership.
The agreement covers joint research and development, vehicle design, motorsport development, and outdoor lifestyle initiatives, and includes the appointment of Buggyra race driver Aliyyah Koloc as a WINBO-DONGJIAN brand ambassador for the MENA region, an important new market for the Chinese company.
For Buggyra, the partnership marks a significant step in the company’s expansion into the Chinese market, building on Buggyra’s participation in the 2025 and 2026 Taklimakan Rally, with two further rallies planned in China this September and October.
